It involves food I LOVE storytelling You get actual recipe inspiration Is there anything not to love about the Food Love Stories campaign by Tesco?! I know it's not a new one, but I honestly think it's getting better with time. There's not many brands that are able to push a campaign for almost a year … Continue reading Why I’m loving Tesco’s Food Love Stories campaign
As autumn begins and summer officially draws to a close, I thought the first day of October would be the perfect time to take a look at some of the best PR stunts and campaigns we saw over the summer months. Here's some of my faves, what were some of yours? 1. 'Choose Me or … Continue reading The best PR campaigns of summer 2017
I might be almost 10 years late to the party, but this weekend I watched Hancock for the first time. The description on Netflix mentioned a 'boozy superhero' so I was expecting a Will Smith comedy classic...imagine my surprise when a PR guy turns up? This wasn't the first time this has happened; a few … Continue reading PR on the big screen: what lessons can we learn?
Earlier this year, I was invited by Ulster Uni to speak on a panel at a Career Development Event to share my experience and advice for PR students...fast forward a bit and here I am, home from my first ever trip to Belfast and panel speaking experience (and still adjusting to not being the only … Continue reading Speaking at Ulster Uni’s Career Development Event & my advice for starting your PR career
I feel like it was about 3 weeks ago I was writing my goals for 2016. Now, we're nearing the end of the year and have I lived out some of my goals? Yup, and more! Have my goals changed massively? Even bigger YUP, AND MORE. This blog post is all about learning curves and … Continue reading New Year, New Me…(10 out of 10 for cliché blog post title?)
Southampton Solent students have launched an initiative to create a digital PR textbook. They are asking PR professionals to help them by contributing chapters to a book that they aim to publish early in 2017. The class of second-year students were frustrated at the lack of any good, up-to-date books to help them, so they … Continue reading Solent Students Ask Industry Professionals to Help Create their Own Digital PR Textbook
When researching ‘how to find freelance clients’ I found the usual answers of ‘network, use social media and cold email local businesses’. Did I find my first ever freelance client through any of these means? No. My first freelance client was a local hairdresser who had just moved to Aylesbury (near to where I live) … Continue reading How I found my first freelance client… and how YOU can too
Helllo there!! Yes, it's been forever. I do apologise. Ever a girl with an excuse or 10 on her hands, here is mine: I was doing this... With a bit of this... And this... Also a bit of this (but not much, obvs) But mainly a LOT of this...(curse you Pina Coladas, I wholly blame … Continue reading Yes, I may have disappeared off the blogger-sphere temporarily. But I did graduate with a First and get a PR job in the meantime…
It's official - my reign as Britain's Best PR Student Blogger 2015 is over...but I couldn't see a better PR student (very nearly graduate!) than Arianne Williams to be this year's winner. I had a chat with her about her life as a PR student, her greatest achievements to date and her future as a … Continue reading PR Interview #12: Arianne Williams, Britain’s Best PR Student Blogger 2016
I mentioned a couple of blog posts back that I was planning this blog post. It's something that's kind of irked me for the last 3 years. I mean, it's not, like, haunted my nightmares or anything, but it is something I often wondered about. My school and careers advisers never told me that PR … Continue reading PR in Education: are schools telling students if PR is the right career for them?